Rummble Labs provides personalised recommendations for content by creating a unique trust network that calculates degrees of similarity between people.
Rummble Labs solves the “data overload” problem for enterprises seeking “best in class” customer experience, including retail, media and advertising companies. By combining precise tracking of user activity such as purchases, reviews, ratings, check-ins and comments with social data, Rummble Labs is able to create a complete “trust graph”; in turn delivering precise and relevant content.
Rummble Labs has pioneered an innovative approach that automatically optimises the selection of the most appropriate combination of algorithms (such as collaborative filtering, the trust algorithm and semantic analysis), based upon the type of data and context. Further, the scalable platform uses the latest “big data” technologies to provide intelligent insights as additional patterns are formed. The proprietary Rummble Labs API is built from scientifically validated algorithms that filter data in real-time to increase the accuracy of personalisation and boost engagement and sales.